With proven, best-practice methodology we help our clients to grow and enter new markets and channels. As strategic consultants we benchmark the existing partner programs of our clients and develop new partner strategies for successful collaboration between
our clients and existing/potential partners.
We do not only care about contracts, documents and definitions but work with all departments involved to ensure that the entire organization will be channel ready.
Go-to-Market Assessments
We will assess and benchmark your existing partner programs, partner contracts and go-to-market models. During internal workshops we create visibility and acceptance of the channel strategy. To make sure, that your
products are channel ready as well, we will check if they are ready for partner sales and new markets.
Definition of Partner Strategies and Programs
Based on our go-to-market assessments we develop a tailored partner program and define the ideal partner profile for our customers. Existing marketing material and sales documentation will be checked
and revised if necessary.
Planning of International Expansion
To expand successfully into new markets with channel partners, different paramenters need to be clearly defined such as target markets and regions as well as target partners and target customers. According
to these specifications, we start our research for potential partners with access to target customers as well as the development of sales- and service strategies.